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EMPLOYMENT: Universum Student Employer Rankings Results 2012


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Universum South AfricaÂ’s annual survey of over 16,900 tertiary students from all 23 accredited tertiary institutions and over 9,100 professionals has thrown up some fascinating insights into youth employment trends.

UniversumÂ’s student and professionalsÂ’ surveys are the most extensive in the country and provide essential information for understanding and improving recruitment of students and professionals within an ever changing economic environment.

The annual rankings and associated trend reports are important indicators of employment trends, young peopleÂ’s expectations for the future, as well as the current skills gap within the South African job sector.

The research additionally informs the Universum IDEAL™ Employer rankings, which measure an organisation’s level of employer attractiveness in comparison with other competing employers

Some of the insights from the 2012 research are as follows.

Flight From Commercial Banking

The flight from commercial banks has been a global trend whereby banks, once prestigious and attractive places to work, are no longer considered as attractive. Despite being largely insulated from the global financial meltdown, South Africa is not insulated from the effects of it with the reputation of banks declining. “With banks losing credibility around the world, we have seen a flight from commercial banking in South Africa too” says Universum South Africa Research Manager, Jenali Skuse, “almost all the banks declined in the rankings in 2012, with only Standard Bank and FNB climbing in the rankings”.

Banking Rankings in Business / Commerce / Management

16. Standard Bank

17. Absa

21. FNB

34. Nedbank

Big 4 Dominate Auditing and Accounting Industries

auditing and accounting students, the Big 4 remain the ideal place to work for students in South Africa. KPMG took the top spot of being the IDEAL™ Employer of students who study accounting in South Africa. They were followed by Deloitte, PWC and EY in the Universum IDEAL™ Employer Rankings 2012/2013. “Working for one of the Big 4 is a prestigious career milestone for students around the world, and South Africa is no exception” says Universum South Africa Country Manager, Phillip Myburgh. Interestingly, when we look at the professionals’ rankings, the Big 4 are not as popular as places to work for those professionals who studied accounting.

Student Accounting Rankings


2. Deloitte

3. PriceWaterhouseCoopers

4. Ernst and Young

ProfessionalsÂ’ Accounting Rankings

1. Investec

2. Google

3. BMW South Africa

4. South African Breweries

5. Woolworths

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