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CORPORATE: Servest’s Rebranding on Track
Recent Gauteng Business News
In the beginning of 2010, the Servest Group announced its new branding strategy. Its aim: to position the company as a multi-services Group by uniting all of its divisions under the Servest brand. The implementation of this strategy is now fully underway. In just a few months, the Group and its divisions will be sporting their new names and logos.
Servest’s divisions – Cleancor, Total Hygiene, Real Landscapes, The Office Plant, Turftek and Gremick will be changing to Servest Cleaning, Servest Hygiene, Servest Landscaping, Servest Office Plants, Servest Turf and Servest Security. This rebranding roll-out will start with security division, Gremick in May 2010. The other divisions will follow in June.
Despite these branding changes, it is business as usual for the Group. Clients can still rely on the professional service and dedication to excellence that they have come to expect from Servest and its divisions, most of which are leaders in their industries. In fact, the rebranding, as well as the Group’s new shared mission statement and values will unlock numerous benefits for clients. The advantages include improved efficiencies, a choice of service offerings that can be bundled and enhanced service delivery – everything you’d expect from a top notch, multi-services provider.
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