Property: Changing Tenant Profiles Call for New Thoughts On Buildings
Recent Gauteng Business News
- Mango Increases Market Share During Challenging Times
- Rural School Recognised As Africa’s Top Energy Innovator at 2015 Africa Energy Awards
- Toyota Leads Automotive Category in Brandz Top 100
- Huge Sigh Of Relief As DTI Announces Postponement Of B-BBEE “Empowering Supplier” Requirement
- Woolworths Launches Private Brand at David Jones
THE changing tenant profile within the country’s inner city residents reflects a greater degree of stability in this market segment, but also calls on owners and building management to reconsider their investment to take cognisance of shifting requirements.
Andrew Schaefer, MD of residential letting and property management group Trafalgar, says inner city dwellers have shifted from transient single-entity tenancies to family units now considering the area as home for the medium to long-term.
This change prompted a pilot investment into the Helderberg block of flats within the Johannesburg inner city to overhaul a deteriorating building into a space of which the tenants can be proud.
Key to the success was embracing the family element of the changing inner city profile, meaning the renovations and upgrades incorporated facilities – jungle gyms, a playground, race track and two trampolines – that encourage outdoor activities and promote gross motor skill development.
Schaefer says research continuously supports the findings that children’s developmental phases are impaired by too much television and insufficient vigorous outdoor play. Yet, the lack of adequate facilities, coupled with the reality of inner city living whereby parents are forced to leave children either unattended or in the care of informal crèches, means television is used as an electronic babysitting service.
The Helderberg is among the largest buildings managed within the Trafalgar portfolio, being home to around 1200 people. Schaefer says the R1,5m investment to overhaul the block was aimed at securing a robust facility management programme that Trafalgar can potentially roll-out into other properties.
The group has reaped substantial success from the newly-installed playground facilities with Schaefer commenting that “hardly a day passes without children passing time outside”. Essentially, management is investigating opportunities for expanding the blueprint into other buildings, believing the children’s facilities offer a significant competitive advantage.
Another added value element under consideration is the high demand for crèche facilities, specifically where they can safely access the playground.
Schaefer says Trafalgar is exploring opportunities with gap housing development company RBA Housing for constructing branded playgrounds within their future housing projects.
The more mundane refurbishments on the Helderberg included upgrading the lifts – a typical problem in older buildings where the lifts installed in the 1960s and 1970s have deteriorated beyond safety measures – replacing and securing the perimeter security and installing closed circuit television cameras for internal protection measures.
A biometric security access and intercom facility was introduced to keep tabs on visitors and ensure their exit each evening. The washing lines were also expanded and reinforced in line with the higher demand for washing facilities required by family units, thus alleviating tenants from having to hang washing from their flats.
“Inner city buildings need to evolve to accommodate these changing profiles and those owners who ignore this reality, do so at the peril of their investments,” Schaefer says.
Business News Sector Tags: Property|