Business: Global prepaid service leader provides customised gift card solution to local market
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Gauteng - Accor Services, the leading issuer of prepaid incentive and reward services worldwide, recently introduced a customised gift card ahead of the December holiday season. Comparable to an electronic purse, it is the ultimate corporate gifting solution.
The new Accor Compliments card functions as a prepaid gift card. Tailor-made to suit the client’s requirements, it may be customised further, either to be redeemed at any of the 120 000 South African MasterCard outlets, or to use within the Compliments network of over 3000 merchants countrywide. It provides an ideal gifting solution to a cross section of industry and business segments that include FMCG (fast moving consumer goods), financial institutions, advertising agencies, publishing houses, as well as pharmaceutical and cellular companies.
Based in Johannesburg since its local launch in 2006, Accor Services has built an impressive international pedigree over the past four decades that extends to 40 countries and translates into 30 million daily users of their prepaid services.
Says Accor Service Managing Director, Gert Tuppinger, “While Accor Services is best known in South Africa for its diverse set of prepaid incentive and loyalty solutions, the Compliments card provides the ultimate gifting solution as it isn’t incentive or points driven, but functions as an electronic purse. Accor Services provides a customised branding service, anti-fraud administrative support and affords our client’s the opportunity to provide their customers or gift card beneficiaries complete freedom of choice to shop in a hassle free and safe way .
Accor’s Compliments card provides clients with an unrivaled range of purchase potential that is flexible and can fit almost any budget (the card can be loaded up to twice per month with as little as R50 to as much as R5000). The Compliments network can also be tailor-made to suit the specific needs of the client. The Compliments card is the perfect option for all types of incentive and motivation programmes including employee, third party and consumer campaigns, with the end-to-end administration managed by Accor Services.
The Compliments card is being used by a number of local blue chip Multinational brands: MTN recently provided customers with a card as part of its acquisition programme; and Homenet real-estate agents and BMW offer Accor’s card as part of their respective internal incentive programmes to sales staff.
Lufthansa has also introduced the Compliments card as part of the eXperts programme for travel agents. Travel agents are now able to redeem eXpertsplus points online for a Compliments card which is accepted within a network of more than 3000 merchants countrywide.
“Our cards are designed to provide an innovative, simple, and secure alternative to the conventional sales incentive programme or corporate gifting catalogue. We work closely with our clients from the basic concept to the final execution of the gifting campaign, including an unrivalled delivery and full monitoring service” concludes Tuppinger.
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