Exhibitions: Johannesburg International Motor Show Receives overwhelming Support from Commercial Vehicle Industry
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According to Zaida Enver, General Manager: Trade Shows for Kagiso Exhibitions & Events, the commercial vehicle hall and pavilion are completely sold out. The support has been quite overwhelming, she notes. Our order book is full. It is clear that, while companies within some sectors of the commercial vehicle industry are tightening their belts, the general mood remains optimistic and positive.JIMS is a 50/50 joint venture between Kagiso Exhibitions & Events and the National Association of Automobile Manufacturers of South Africa (NAAMSA). NAAMSA is the representative organisation for franchise holders marketing vehicles in South Africa, while Kagiso Exhibitions & Events is an exhibitions and events company specialising in high profile, content-driven exhibitions and events.
Enver reveals that visitors to JIMS will be able to see the very latest products from all the leading players in the commercial vehicle game. Vehicle manufacturers and distributors are, of course, extremely well represented with the likes of FAW, MAN Truck and Bus, Iveco, Super Group, Mercedes-Benz, Fuso, Freightliner, International, Nissan Diesel, Toyota, Isuzu, Volkswagen and Western Star all occupying substantial stands to name but a few of the major players, she notes. Many of these companies will unveil vehicles never before seen in Gauteng.In addition, manufacturers of trailers and bodies will be extremely well represented (visitors will see the very latest products from companies such as Top Trailers, GRW Engineering, SA Truck Bodies, TFM Industries, Trailord, Afrit and Kearneys Truck & Trailer).Of course, there is a great deal more to the commercial vehicle industry than trucks, bodies and trailers and the many other sub-sectors within the industry will also join the throngs of people at JIMS: There are very few sectors of the transport industry that are not represented. From engines (Cummins Diesel will be there) to fleet management services (such as those provided by DigiCore); transport operators will be able to make all their purchasing decisions at JIMS, Enver notes.Enver is expecting record crowds to be drawn to these stands. My approach to JIMS is to create a show thatâs very exciting, especially given the challenging market environment, which is a result of the fuel price increases and interest rate hikes. Our objective is to move JIMS 2008 beyond being a succession of traditional product showrooms, and for it to become an interactive event. JIMS will give the manufacturers the opportunity to do great business,she reveals.The space allocated to commercial vehicles was sold out by April this year. The passenger vehicle halls are also full, and the international hall and Chinese pavilion are completely sold out, states Enver.Exhibitors from Germany, China, Thailand, Brazil, India and a range of African countries will make a repeat visit to JIMS while Mexican importers, distributors, exhibitors and visitors are making a debut appearance this year.With the transport industry playing a pivotal role in the South African national economy, JIMS 2008 is set to become an important day on the commercial vehicle calendar, Enver concludes.
The Johannesburg International Motor Show will take place at the national Exhibition Centre in Nasrec, Johannesburg, Gauteng, from Saturday 1 November through to Sunday 9 November 2008.
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